Make a Website Yours – It’s Simple

Getting a website going doesn’t feel like small potatoes!  Creating logos, styling, creating the content, and cost can all seem so overwhelming. Where do I start?  Is it worth the investment?

Well, listen up!  I’ve got you covered.  I’ll share a few things to ease your mind.

Let this information sink in:  About 81% of adults have a smartphone and use it over 1 1/2 hours a day to look at media (stats by Nielson Co.).  It’s wild to think about!  That’s a whole lot of eye balls potentially viewing your products or services!

3 Benefits of a Self-Hosted Website

1. A Website Makes You Visible

It’s a noisy, distracting world out there.  How is your business seen unless it stands above the crowd?  Window shopping is now done by searching Google (notice I didn’t say Facebook) before making a purchase.  Your website becomes a platform for you to stand above the crowd.

2. You Can Be Heard

A website is your place to be heard.  Here’s where you share the heart of your business. Once you capture their attention, you are able to provide value to these prospects, even on a large scale.
You’ll then also be able to:
  • Provide Value
  • Give Credibility
  • Convey Your Company Values
  • Make Your Business Legitimate
  • Provide Another Marketing Channel

3. Engage With Your Audience

Social media has changed the way we do business.  A website is no different!  You can engage with your REAL customers that come to your site, collect information, gather feedback, and more!

 

Don’t Make It Too Complicated

Here’s what you need…

1. You need a website name (domain name).  Need help choosing a name?  Check out this article here.

2. You’ll need, well, a website.  This is the creative aspect and initial investment.  This may help you see what services you’d need.

3. Then you’ll need a company to “host” the website on their computer.

The hardest part is gathering good content and quality pictures!

All of these things can be done on your own or done with the help of a web design or marketing company.  Obviously the cheapest, but sometimes least professional way, is doing things all on your own.  If you are gifted this way, great!  I’m happy to be a resource for you to call with questions.

Doing it yourself can be tiring, though.  If it would distract you from what you really need to spend time doing, then have someone help you.  But avoid the temptation of using sites like Wix, Squarespace or WordPress.com, which you wouldn’t fully own in the end.

I’d love the opportunity just to talk with you about your specific situation and how we can meet your individual needs.

 

Mark is an entrepreneur from Greensboro, NC. He began working with WordPress in 2002 and has since been fine-tuning his webpage experience with the designing of e-commerce websites and blogs for businesses. He's a graduate of Elon College with a BA in Corporate Communications. Mark's a proud father of a 3-year-old daughter and a husband to a precious wife.

Please note: I reserve the right to delete comments that are offensive or off-topic.

Leave a Reply

Your email address will not be published. Required fields are marked *